The Department of Marketing, one of the members of the Faculty of Business Studies, was created on 1st July, 1974. This department was established with a view to fulfilling the need for specialized education, research and training in the field of marketing. The alumni of the department are holding important managerial positions in prestigious national and multinational organizations. The department offers undergraduate, graduate, M.Phil and Ph.D. programmes in Marketing. In 1978, Integrated Seme