Custom makeup store based on custom personal color analysis system, ebhues. Holistic beauty run by a mother-daughter team in Chattanooga, TN. Made in Tennessee and formulated for mature to youthful skin. A makeup company with heart. Made by women for all. Hand painted color analysis swatches and hand mixed makeup. No waste, cruelty free, and ethical ingredient purchasing. 1 on 1 experiences with personalized customer service to help match people with their makeup updates and goals.