DMU Insights is a strategic account planning and Decision Making Unit (DMU) mapping platform for B2B sales teams. Visualize stakeholders across DiSC personality profiles (Dominance, Influence, Steadiness, Conscientiousness), Buyer Journey stages (Awareness, Consideration, Decision), and Attitude quadrants (Champion, Supporter, Neutral, Blocker). Features include interactive quadrant mapping, real-time stakeholder sentiment tracking, customizable buyer journey stages, exportable strategic reports