Rapid Experience Development (RED) is a digital agency with an unique way of working to design and develop robust digital experiences for customers. Going beyond the typical agency-client partnership model, Audi AG and BIMM evolved over a 15-year relationship to create Audi RED, aligned by the same dedication to delivering a consistent experience across the Audi digital ecosystem. Audi RED aims to discover, research, curate, and create innovative digital experiences and bring them to market fast