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Primary
marketing-and-advertising · embed-ft 0.8
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Business and Finance › Business › Marketing and Advertising
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AI readiness
AI-Readiness score
32 / 100 · partial · see similar
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allowed
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Overview
Title
Red Tsunami - How China‘s Mobile First Society challenges marketing - Red Tsunami
Description
Red Tsunami – How China‘s Mobile First Society challenges marketing (Heiko M. Stutzinger/Mark Wächter) This article is part of the 2nd edition of the book „Marketing Weiterdenken – Zukunftspfade für eine marktorientierte Unternehmensführung. 2. Ed., Springer-Gabler: Wiesbaden, 215-260].
Final URL
Language
en (html)
Scanned at
2026-06-26 10:15:50