Is Marketing the Weak Link in your Business Plan? Some straight questions for the business owner:  – How would you rate the performance of your practice?  – Do you have all the clients you want?  – Are they all profitable for you? If you answered all Yesses, congratulations. You have an ideal practice. However, if you hesitated, or answered “No,” let’s talk about marketing. Or rather, . . . Let’s look at how you feel about sales and marketing. We’ve worked wit